Market Share by Top Websites

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to OptiFuze in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 52 other categories.

2 OptiFuze is leading in Baseball, Nursery & Playroom, Newspapers, Coupons and one other category.


1 Adverteerdirect is leading in most countries, including Netherlands, Belgium, Germany, Taiwan and 5 other countries.

2 OptiFuze is leading in United States, Canada, India and United Kingdom.