In terms of market share, Adverteerdirect is clearly lagging behind, losing to Pirchio in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Health, Classifieds and 27 other categories.
Pirchio is leading in News & Media, Humor and Technology News.
Pirchio is leading in most countries, including Italy, Germany, South Africa, Switzerland and 8 other countries.
Adverteerdirect is leading in Netherlands, Belgium, Morocco and New Zealand.