Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Internet & Telecom, News & Media and 33 other categories.

2 Refined Labs is leading in People & Society, Autos & Vehicles, Car Rentals, Business & Industry and 26 other categories.


1 Refined Labs is leading in most countries, including Germany, Austria, Denmark, Switzerland and 26 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Iran, Indonesia and one other country.