In terms of market share, Adverteerdirect is clearly lagging behind, losing to RetailMaven in all segments.
Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, Internet & Telecom and 56 other categories.
RetailMaven hasn't got a lead over Adverteerdirect in any websites category.
Adverteerdirect is leading in most countries, including Netherlands, Belgium, Hungary, India and 6 other countries.
RetailMaven is leading in Australia.