Market Share by Top Websites

1 Total Media is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Adverteerdirect has better usage coverage in more websites categories. Including Arts & Entertainment, Shopping, Music & Audio, Career & Education and 16 other categories.

2 Total Media is leading in People & Society, Business & Industry, Internet & Telecom, Religion & Spirituality and 10 other categories.


1 Total Media is leading in most countries, including Israel, United States, France, South Africa and 7 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Germany, India and 2 other countries.