Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adverteerdirect is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 107 other categories.

2 Adverteerdirect is leading in Fashion & Modeling, Classifieds, Beauty, Beauty & Fitness and 6 other categories.

Geography

1 YuMe is leading in most countries, including France, United States, Italy, Spain and 53 other countries.

2 Adverteerdirect is leading in Netherlands, Belgium, Suriname and Hungary.