In terms of market share, Advertise.com is clearly lagging behind, losing to Mobile Theory in all segments.
Advertise.com has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Career & Education and 14 other categories.
Mobile Theory is leading in Construction & Maintenance and Health.
Advertise.com is leading in most countries, including United States, Canada, China, South Korea and 5 other countries.
Mobile Theory is leading in India, United Kingdom and United Arab Emirates.