In terms of market share, Advertise.com is clearly lagging behind, losing to YieldBuild in all segments.
YieldBuild has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 35 other categories.
Advertise.com is leading in Health, Products & Shopping, Career & Education, Games and 7 other categories.
YieldBuild is leading in most countries, including United States, India, United Kingdom, Russia and 22 other countries.
Advertise.com is leading in Mexico, Brazil, South Korea and Bangladesh.