AdvertPro is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdvertPro has better usage coverage in more websites categories. Including Business & Industry, News & Media, Real Estate, Arts & Entertainment and 59 other categories.
Conviva is leading in TV & Video, Movies, Energy, Industrial Goods & Services and 4 other categories.
AdvertPro is leading in most countries, including United States, South Africa, Norway, Turkey and 35 other countries.
Conviva is leading in Belgium, Tokelau, Egypt, Czech Republic and 5 other countries.