Market Share by Top Websites

1 Federated Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 97 other categories.

2 AdvertPro is leading in Adult, Real Estate, Soccer, Transportation & Logistics and 18 other categories.

Geography

1 Federated Media is leading in most countries, including United States, India, Canada, United Kingdom and 67 other countries.

2 AdvertPro is leading in Norway, South Africa, Turkey, United Arab Emirates and 10 other countries.