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Federated Media is leading in Top 1M Sites.
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AdvertPro is leading in Top 10K Sites and Top 100K Sites.
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Federated Media has better usage coverage in more websites categories. Including Food & Drink, Lifestyle, Computers Electronics & Technology, Arts & Entertainment and 10 other categories.
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AdvertPro is leading in News & Media, Finance, Business & Consumer Services, Heavy Industry & Engineering and 5 other categories.
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Federated Media is leading in most countries, including United States, India, United Kingdom, Canada and 30 other countries.
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AdvertPro is leading in Turkey, Bahrain, United Arab Emirates, Brazil and 9 other countries.