Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Computer & Electronics and 107 other categories.

2 AdvertPro is leading in Business & Industry, Adult, Real Estate, Motorcycles and 31 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, France, Canada and 73 other countries.

2 AdvertPro is leading in South Africa, Norway, Turkey, United Arab Emirates and 6 other countries.