Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 92 other categories.

2 AdvertPro is leading in Real Estate, Adult, Tourism, Transportation & Logistics and 14 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Italy, France, United Kingdom and 59 other countries.

2 AdvertPro is leading in South Africa, Norway, Turkey, United Arab Emirates and 11 other countries.