Market Share by Top Websites

1 AdvertPro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to AdvertPro in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 72 other categories.

2 AdvertPro is leading in Adult, People & Society, News & Media, Arts & Entertainment and 52 other categories.

Geography

1 AdvertPro is leading in most countries, including South Africa, Norway, Turkey, Brazil and 38 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, Canada, China and 14 other countries.