Market Share by Top Websites

1 AdvertPro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to AdvertPro in all segments.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, News & Media, Real Estate and 60 other categories.

2 Microsoft adCenter Conversion is leading in Shopping, Health, Computer & Electronics, Software and 57 other categories.

Geography

1 AdvertPro is leading in most countries, including South Africa, Norway, Turkey, Brazil and 32 other countries.

2 Microsoft adCenter Conversion is leading in United States, United Kingdom, France, Canada and 12 other countries.