Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 98 other categories.

2 AdvertPro is leading in Adult, Real Estate, Motorcycles, Soccer and 32 other categories.


1 Platform161 is leading in most countries, including Netherlands, Sweden, Turkey, Germany and 48 other countries.

2 AdvertPro is leading in South Africa, Norway, Mexico, United Arab Emirates and 17 other countries.