Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including People & Society, Business & Industry, News & Media, Arts & Entertainment and 91 other categories.

2 AdvertPro is leading in Adult, Real Estate, Internet & Telecom, Soccer and 25 other categories.


1 PointRoll is leading in most countries, including United States, Canada, United Kingdom, India and 27 other countries.

2 AdvertPro is leading in Norway, South Africa, Turkey, France and 22 other countries.