Market Share by Top Websites

1 SmartContext is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 AdvertPro has better usage coverage in more websites categories. Including Business & Industry, Adult, News & Media, Real Estate and 55 other categories.

2 SmartContext is leading in Arts & Entertainment, People & Society, Internet & Telecom, Chats & Forums and 31 other categories.


1 AdvertPro is leading in most countries, including United States, Norway, South Africa, Turkey and 28 other countries.

2 SmartContext is leading in Poland, United Kingdom, Germany, Russia and 9 other countries.