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AdYouLike is leading in The Entire Web.
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Google Publisher Tag is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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AdYouLike has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Computers Electronics & Technology, Games and 17 other categories.
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Google Publisher Tag is leading in Vehicles, Business & Consumer Services and Heavy Industry & Engineering.
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AdYouLike is leading in most countries, including United States, France, Taiwan, Russia and 148 other countries.
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Google Publisher Tag is leading in Japan, Turkey, South Korea, Ukraine and 8 other countries.