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AdYouLike is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
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In terms of market share, Twitter Advertising is clearly lagging behind, losing to AdYouLike in all segments.
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AdYouLike has better usage coverage in more websites categories. Including Science & Education, Arts & Entertainment, Computers Electronics & Technology, Games and 19 other categories.
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Twitter Advertising is leading in Business & Consumer Services.
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AdYouLike is leading in most countries, including United States, France, Taiwan, Russia and 158 other countries.
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Twitter Advertising is leading in Japan, South Korea and Haiti.