Market Share by Top Websites

1 Snapchat Advertiser is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Affiliate-B Advertiser is clearly lagging behind, losing to Snapchat Advertiser in all segments.

Websites Categories

1 Snapchat Advertiser has better usage coverage in more websites categories. Including Lifestyle, Science & Education, Arts & Entertainment, Computers Electronics & Technology and 19 other categories.

2 Affiliate-B Advertiser is leading in Adult.

Geography

1 Snapchat Advertiser is leading in most countries, including United States, Saudi Arabia, United Kingdom, Canada and 148 other countries.

2 Affiliate-B Advertiser is leading in Japan.