Market Share by Top Websites

1 is leading in Top 1M Sites and The Entire Web.

2 Mediaplex is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, People & Society and 162 other categories.

2 Mediaplex is leading in News & Media, Software, Online, Technology News and 57 other categories.


1 Mediaplex is leading in most countries, including United States, France, Australia, India and 97 other countries.

2 is leading in Germany, United Kingdom, Austria, Switzerland and 37 other countries.