Market Share by Top Websites

1 is leading in Top 1M Sites and The Entire Web.

2 Mediaplex is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 135 other categories.

2 Mediaplex is leading in News & Media, Computer & Electronics, Games, Software and 80 other categories.


1 Mediaplex is leading in most countries, including United States, United Kingdom, France, India and 111 other countries.

2 is leading in Germany, Switzerland, Austria, Netherlands and 17 other countries.