Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, is still behind PubMatic in all market share segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 219 other categories.

2 is leading in Clothing, Accommodation & Hotels, Transportation & Logistics, Products & Shopping and 12 other categories.


1 PubMatic is leading in most countries, including United States, France, Russia, Brazil and 205 other countries.

2 is leading in Germany, Switzerland, Timor-leste, Liechtenstein and one other country.