Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Affili.net is still behind PubMatic in all market share segments.

Websites Categories

1 Affili.net has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Travel and 130 other categories.

2 PubMatic is leading in Arts & Entertainment, People & Society, Computer & Electronics, News & Media and 89 other categories.

Geography

1 PubMatic is leading in most countries, including United States, India, Japan, Indonesia and 131 other countries.

2 Affili.net is leading in Germany, United Kingdom, Austria, Switzerland and 21 other countries.