In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Dedicated Media in all segments.
Dedicated Media has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Beauty & Fitness, Tourism and 17 other categories.
Al Bawaba Advertising is leading in People & Society, Arts & Entertainment, Marketing & Advertising, Real Estate and 10 other categories.
Al Bawaba Advertising is leading in most countries, including Korea Republic, Malaysia, Egypt, Turkey and 2 other countries.
Dedicated Media is leading in United States and Mexico.