In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Didit in all segments.
Al Bawaba Advertising has better usage coverage in more websites categories. Including Computer & Electronics, Marketing & Advertising and People & Society.
Didit is leading in Arts & Entertainment, Publishing & Printing and Music & Audio.
Al Bawaba Advertising is leading in most countries, including Egypt, Korea Republic, Japan and Israel.
Didit is leading in United States and Brazil.