In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Halogen Network in all segments.
Al Bawaba Advertising has better usage coverage in more websites categories. Including People & Society, Business & Industry, Marketing & Advertising, Autos & Vehicles and 3 other categories.
Halogen Network is leading in Shopping, Arts & Entertainment, Food & Drink, Cooking & Recipes and 3 other categories.
Halogen Network is leading in most countries, including United States, Hungary, India and United Kingdom.
Al Bawaba Advertising is leading in Poland and Korea Republic.