Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, News & Media and 22 other categories.

2 Al Bawaba Advertising is leading in Games, Science, Social Sciences, Running and 2 other categories.

Geography

1 InMobi is leading in most countries, including United States, India, United Kingdom, Japan and 20 other countries.

2 Al Bawaba Advertising is leading in Egypt and Germany.