In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Mobile Theory in all segments.
Al Bawaba Advertising has better usage coverage in more websites categories. Including People & Society, Business & Industry, Marketing & Advertising, Autos & Vehicles and 2 other categories.
Mobile Theory is leading in Construction & Maintenance, Programming, Games and Health.
Mobile Theory is leading in most countries, including United States and Philippines.
Mobile Theory is leading in United States and Philippines.