In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to OptiFuze in all segments.
OptiFuze has better usage coverage in more websites categories. Including Arts & Entertainment, Sports, Health, Baseball and 15 other categories.
Al Bawaba Advertising is leading in People & Society, Business & Industry, Marketing & Advertising, Autos & Vehicles and 2 other categories.
OptiFuze is leading in most countries, including United States, United Kingdom, Philippines and Israel.
Al Bawaba Advertising is leading in Korea Republic.