In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to zapunited in all segments.
zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 60 other categories.
Al Bawaba Advertising is leading in Marketing & Advertising.
zapunited is leading in most countries, including India, United States, Germany, Russia and 13 other countries.
Al Bawaba Advertising is leading in Egypt, Korea Republic and Israel.