Market Share by Top Websites

1 Mopinion is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Allegiance is clearly lagging behind, losing to Mopinion in all segments.

Websites Categories

1 Allegiance has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Finance and 14 other categories.

2 Mopinion is leading in Autos & Vehicles, Arts & Entertainment, Car Buying, Marketing & Advertising and 14 other categories.


1 Allegiance is leading in most countries, including United States, Brazil, Venezuela, Russia and 21 other countries.

2 Mopinion is leading in Netherlands, United Kingdom, Korea Republic, Hong Kong and one other country.