Market Share by Top Websites

1 Ambient Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to Ambient Digital in all segments.

Websites Categories

1 Ambient Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Movies and 93 other categories.

2 Mercent is leading in Shopping, Clothing, Health, Coupons and 42 other categories.


1 Mercent is leading in most countries, including United States, Canada, United Kingdom, Poland and 35 other countries.

2 Ambient Digital is leading in Viet Nam, Philippines, Japan, Brazil and 28 other countries.