Market Share by Top Websites

1 Ambient Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Mercent is clearly lagging behind, losing to Ambient Digital in all segments.

Websites Categories

1 Ambient Digital has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Movies and 84 other categories.

2 Mercent is leading in Shopping, Clothing, Home & Garden, Sports and 27 other categories.


1 Mercent is leading in most countries, including United States, Canada, United Kingdom, Spain and 60 other countries.

2 Ambient Digital is leading in Viet Nam, Philippines, India, United Arab Emirates and 13 other countries.