Market Share by Top Websites

1 Nielsen Display Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Ambient Digital is still behind Nielsen Display Ads in all market share segments.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Autos & Vehicles, Internet & Telecom and 206 other categories.

2 Ambient Digital is leading in Movies, Lottery, Basketball, Maps and one other category.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, Italy, United Kingdom and 157 other countries.

2 Ambient Digital is leading in Viet Nam, Philippines, South Korea, Taiwan and 5 other countries.