Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, AMP Platform is still behind Sprinkle in all market share segments.

Websites Categories

1 AMP Platform has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, People & Society, Car Buying and 111 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Newspapers, Cooking & Recipes and 31 other categories.


1 AMP Platform is leading in most countries, including United States, India, Brazil, Canada and 40 other countries.

2 Sprinkle is leading in Sweden, Norway, Spain, Denmark and 14 other countries.