Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AMP Platform is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 AMP Platform has better usage coverage in more websites categories. Including Business & Industry, People & Society, Autos & Vehicles, Car Buying and 106 other categories.

2 Underdog Media is leading in Computer & Electronics, News & Media, Software, Arts & Entertainment and 33 other categories.


1 Underdog Media is leading in most countries, including United Kingdom, Canada, India, Germany and 41 other countries.

2 AMP Platform is leading in United States, Brazil, Russia, Philippines and 23 other countries.