In terms of market share, AppMetrx is clearly lagging behind, losing to WordStream in all segments.
AppMetrx has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 36 other categories.
WordStream is leading in People & Society, Relationships & Dating, Autos & Vehicles, Health and 36 other categories.
AppMetrx is leading in most countries, including United States, United Kingdom, France, Netherlands and 31 other countries.
WordStream is leading in Australia, Greece, Hungary and Sweden.