In terms of market share, AppMetrx is clearly lagging behind, losing to WordStream in all segments.
WordStream has better usage coverage in more websites categories. Including People & Society, Relationships & Dating, Autos & Vehicles, Health and 35 other categories.
AppMetrx is leading in Business & Industry, Internet & Telecom, Computer & Electronics, Software and 30 other categories.
AppMetrx is leading in most countries, including United States, United Kingdom, France, India and 26 other countries.
WordStream is leading in Mexico, Brazil and Argentina.