Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 63 other categories.

2 C3 Metrics is leading in Accommodation & Hotels, Career & Education, Universities & Colleges, Health and 31 other categories.


1 C3 Metrics is leading in most countries, including United States, Canada, France, Russia and 17 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Poland, Hungary and 6 other countries.