Market Share by Top Websites

1 CONTEXTin is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to CONTEXTin in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 74 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Health, Products & Shopping and 11 other categories.

Geography

1 Aruba Media Marketing is leading in most countries, including Italy, Hungary, Poland, Brazil and 34 other countries.

2 CONTEXTin is leading in United States, Colombia, Netherlands, New Zealand and 5 other countries.