2
In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to CONTEXTin in all segments.
1
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, News & Media, Science & Education and 5 other categories.
2
CONTEXTin is leading in Finance.
1
CONTEXTin is leading in most countries, including United States, Brazil, Canada, South Korea and one other country.
2
Aruba Media Marketing is leading in Italy.