Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Science & Education, Gambling and 2 other categories.

2 GroupM Server is leading in Computers Electronics & Technology, Games, Vehicles and Hobbies & Leisure.

Geography

1 GroupM Server is leading in most countries, including Poland, United States, Germany, France and 18 other countries.

2 Aruba Media Marketing is leading in Italy.