In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to InfluAds in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 65 other categories.
InfluAds is leading in Computer & Electronics, Marketing & Advertising, Software, Programming and 9 other categories.
InfluAds is leading in most countries, including United States, Spain, United Kingdom, India and 10 other countries.
Aruba Media Marketing is leading in Italy, Germany, Russia, Czech Republic and 4 other countries.