Market Share by Top Websites

1 IVW is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to IVW in all segments.

Websites Categories

1 IVW has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Adult and 220 other categories.

2 Aruba Media Marketing is leading in Philosophy.


1 IVW is leading in most countries, including Germany, United States, Russia, India and 200 other countries.

2 Aruba Media Marketing hasn't got a lead over IVW in any country.