In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to PocketCents in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Sports and 53 other categories.
PocketCents is leading in Internet & Telecom, News & Media, Computer & Electronics, Software and 36 other categories.
PocketCents is leading in most countries, including India, United Kingdom, Israel, Germany and 36 other countries.
Aruba Media Marketing is leading in Italy, Hungary, Poland, Brazil and 14 other countries.