Market Share by Top Websites

1 Refined Labs is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 42 other categories.

2 Refined Labs is leading in Autos & Vehicles, Car Rentals, Shopping, Photography and 10 other categories.

Geography

1 Refined Labs is leading in most countries, including Germany, Austria, Sweden, Denmark and 33 other countries.

2 Aruba Media Marketing is leading in Italy, Czech Republic, Dominican Republic, Hong Kong and 2 other countries.