In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Spark Studios in all segments.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Internet & Telecom and 80 other categories.
Spark Studios is leading in Beauty & Fitness, Weight Loss, Energy and Antiques & Collectibles.
Aruba Media Marketing is leading in most countries, including Italy, United States, Czech Republic, Switzerland and 12 other countries.
Spark Studios is leading in Colombia, Australia, Indonesia and Japan.