Market Share by Top Websites

1 Traffic Revenue is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Aruba Media Marketing is clearly lagging behind, losing to Traffic Revenue in all segments.

Websites Categories

1 Traffic Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Celebrities & Entertainment News and 126 other categories.

2 Aruba Media Marketing is leading in Travel, Tourism, Gambling, Lottery and 14 other categories.

Geography

1 Traffic Revenue is leading in most countries, including United States, India, Indonesia, Russia and 49 other countries.

2 Aruba Media Marketing is leading in Italy, Slovakia, San Marino, Luxembourg and one other country.