In terms of market share, Back Beat Media is clearly lagging behind, losing to BridgeTrack in all segments.
BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Finance, Music & Audio and 34 other categories.
Back Beat Media is leading in Computer & Electronics, Technology News, News & Media, Video Games and one other category.
BridgeTrack is leading in most countries, including United States, Canada, France, Spain and 7 other countries.
Back Beat Media is leading in Italy, Brazil, Russia and Lithuania.