In terms of market share, Balanced is clearly lagging behind, losing to Kickfurther in all segments.
Balanced has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Marketing & Advertising and 48 other categories.
Kickfurther is leading in Online Marketing.
Balanced is leading in most countries, including United States, Indonesia, South Africa, Canada and 14 other countries.
Kickfurther is leading in India.