In terms of market share, Balanced is clearly lagging behind, losing to UpClick in all segments.
Balanced has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Marketing & Advertising and 43 other categories.
UpClick is leading in Computer & Electronics, Software, People & Society, Computer Hardware and 3 other categories.
Balanced is leading in most countries, including United States, Australia, Ukraine, Japan and 12 other countries.
UpClick is leading in France, Germany, Colombia, India and 3 other countries.