Market Share by Top Websites

1 Yandex Direct is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BBelements is clearly lagging behind, losing to Yandex Direct in all segments.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Marketing & Advertising and 208 other categories.

2 BBelements is leading in Food & Drink, Cooking & Recipes, Fashion & Modeling, Online and 4 other categories.


1 Yandex Direct is leading in most countries, including Russia, Kazakhstan, Ukraine, Belarus and 81 other countries.

2 BBelements is leading in Poland, Czech Republic, Lithuania, Slovakia and 49 other countries.