Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 133 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Nursery & Playroom, Publications and 4 other categories.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, France, Sweden and 74 other countries.

2 Beacon Ad Network is leading in United States, Canada, Uganda, Dominican Republic and 5 other countries.