Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Business & Industry, Internet & Telecom, Food & Drink and 60 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Arts & Entertainment, Software and 27 other categories.


1 Moat is leading in most countries, including United Kingdom, Japan, Canada, Russia and 23 other countries.

2 Beacon Ad Network is leading in United States, India, Netherlands, South Africa and 21 other countries.