Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Food & Drink and 67 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Software, Computer & Electronics and 22 other categories.


1 Moat is leading in most countries, including Japan, Spain, United Kingdom, Canada and 29 other countries.

2 Beacon Ad Network is leading in United States, India, Philippines, Malaysia and 17 other countries.