Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Internet & Telecom and 62 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Software, Shopping and 25 other categories.


1 Moat is leading in most countries, including United Kingdom, Canada, France, Japan and 21 other countries.

2 Beacon Ad Network is leading in United States, Brazil, Portugal, Philippines and 16 other countries.