Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Beacon Ad Network is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Sports, News & Media, Football, Arts & Entertainment and 65 other categories.

2 Beacon Ad Network is leading in People & Society, Religion & Spirituality, Education, Adult and 14 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Canada, Germany and 35 other countries.

2 Beacon Ad Network is leading in India, Australia, United Arab Emirates, Kenya and 14 other countries.