1
Begun is leading in Top 1M Sites and The Entire Web.
2
Yahoo Ad Exchange is leading in Top 10K Sites and Top 100K Sites.
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Yahoo Ad Exchange has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Web Hosting and 157 other categories.
2
Begun is leading in Business & Industry, Shopping, Computer & Electronics, Marketing & Advertising and 63 other categories.
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Yahoo Ad Exchange is leading in most countries, including Brazil, United States, Canada, Mexico and 108 other countries.
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Begun is leading in Russia, Montenegro, Ukraine, Samoa and 43 other countries.