Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Bidtellect is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 41 other categories.

2 Bidtellect is leading in Career & Education, Technology News, Computer & Electronics, Adult and 32 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 33 other countries.

2 Bidtellect is leading in Canada, Brazil, Israel, Romania and 6 other countries.