Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Bidtellect is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Business & Industry and 55 other categories.

2 Bidtellect is leading in Technology News, Computer & Electronics, Adult, Career & Education and 24 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Turkey and 35 other countries.

2 Bidtellect is leading in Viet Nam, Poland, Algeria, Ecuador and 6 other countries.